A SUCCESSFUL
HISTORY WITH TRADITION
We are a company with stable roots. We owe this to our principle – one that is lived everyday – of making sustainability the benchmark for every decision. Our aim has always been to create a solid foundation upon which it is possible to achieve enduring growth. Thanks to a reliable sense of the needs of our customers and the characteristics of the footwear market, we are able to react to every development with great flexibility. We openly welcome challenges – be it concerning technical advancements, increasing internationalisation, or growth in competition.
  • 2016

    Brand relaunch: Signet redesign and development of a stand-alone visual concept.

  • 2010

    50th anniversary: 1.5 million euro investment in a 7,000 sq m photovoltaic plant, which will save up to 350 tonnes of CO2 each year.

  • 2006

    Schwanheim becomes the company headquarters – the old buildings are converted into storage.

  • 2004

    Expansion of the company premises in Lug to the Schwanheim location.

  • 1990

    Partial transfer of production to foreign European locations, e.g. in Hungary, Romania and Croatia.

  • 1986

    Günther Bauer passes the management of the company onto his son Willehad Bauer. Expansion continues.

  • 1966

    Launch of the WALDLÄUFER brand – inspired by the Gabriel Ferry story of the same name. The image of a North American trapper adorns every WALDLÄUFER shoe from this point onwards.

  • 1965

    Introduction of innovative products with durable yet comfortable crepe soles.

  • 1960

    Founding of Lugina Schuhfabrik GmbH. The name is inspired by Lake Lugano in southern Switzerland – a renowned sailing location.